Book a Free Demo / Get Full Program Details

SEM - Search Engine Marketing Course in Vasai-Virar (Classroom Training)

Are you looking to start a career in digital marketing? Hrishi Computer Education offers a top-notch SEM course in Vasai-Virar. Our course is designed for beginners and experienced professionals, ensuring you gain the skills and knowledge needed to excel in Search Engine Marketing (SEM). SEM involves promoting websites through paid advertising to increase their visibility in search engine results pages (SERPs).

At Hrishi Computer Education, we provide comprehensive training that covers all aspects of SEM, including keyword research, ad creation, campaign management, and performance analysis. Our curriculum is crafted by industry experts, ensuring you receive up-to-date knowledge and practical skills. Whether you are a learner, graduate, job seeker, business owner, or digital marketer, mastering SEM is essential to stay competitive in today's digital landscape.

Join our SEM course in Vasai-Virar and become a specialist in Search Engine Marketing. Enroll today to start your journey towards mastering SEM with the best training available!

Highlights of the SEM - Search Engine Marketing Course:

In-depth Knowledge: This coaching ensures that students gain an in-depth knowledge of the subject.
Practical Examples: Understand each practical example independently.
Solid Foundation: Get a solid foundation in this subject.
Expert Trainers: Training provided by experienced professionals with relevant experience.

COURSE DURATION

1 Month

WEEKLY

6 Days/ 2 Hours

Download Brochure

Course Fees

What You’ll Learn in Our SEM Course in Vasai-Virar?

Our SEM course in Vasai-Virar offers a well-structured and comprehensive curriculum, crafted to align with the latest trends and industry standards. Here's what you'll learn

Module 1

Introduction

Session 1 : Understanding Pay Per Click (PPC) concept
Session 2 : History of PPC Online vs Offline Marketing
Session 3 : Evolution of PPC and how does it work
Session 4 : Understanding Google AdWords, Benefits of PPC

Module 2

Research & Bid Management

Session 1 : What is Keyword Research?
Session 2 : Identify targeted keywords by considering Keywords popularity & Search Volume
Session 3 : What is keyword bidding?
Session 4 : How to increase position on search by using PPC?
Session 5 : Understand different bidding techniques and its importance
Session 6 : Difference in SEO & PPC keywords
Session 7 : Selecting targeted / related keywords
Session 8 : Create Ad Groups using different keywords category
Session 9 : What is Quality Score?
Session 10 : Competitive Analysis for Bid Management
Session 11 : Researching PPC keywords by Analysing competition keywords
Session 12 : PPC keywords tools and resources
Session 13 : Effect of Quality Score on bidding?
Session 14 : User Defined bids and Automatic Bids

Module 3

How to Set Up Campaign

Session 1 :Creation of Google Ad words Account and define structure
Session 2 : Deciding Budget for PPC and Budget Management
Session 3 : Language Targeting
Session 4 : Using Multiple Account
Session 5 : Deciding PPC Campaign Structure
Session 6 : Consider Targeting Devices
Session 7 : Do tracking of ROI Management
Session 8 : Using My Client Center (MCC)
Session 9 : Campaign Management
Session 10 : Location Targeting
Session 11 : Conversion Tracking

Module 4

Using Google Tool for Creating ADS for PPC

Session 1 : Create Effective Ads by using tools
Session 2 : Effective content creation and resource identification for creation of Ad
Session 3 : Ad Group Monitoring
Session 4 : Create different ads by using Google Ad words Editor
Session 5 : Measurement of Title, Description URL
Session 6 : Google Ad words Tool
Session 7 : Ad copy testing
Session 8 : Creation of Ad Group
Session 9 : Creation of Keywords Spy

Module 5

Tracking PPC Effectiveness

Session 1 : Understanding Landing Pages
Session 2 : Important of Landing Page
Session 3 : Landing page optimisation
Session 4 : Analysis of Competitors Website
Session 5 : Ad group and Performance Reports
Session 6 : Device Reporting
Session 7 : Ads versus Landing Page
Session 8 : Increasing conversion rates
Session 9 : Analysing Campaign Performance Reports and Ads Performance Reports
Session 10 : Using ‘Calls to Action’
Session 11 : Keywords Performance Reports, Traffic Reports, Geographic Report

Why Hrishi Computer Education is The Best SEM Course Training Institute in Vasai-Virar?

Learn from SEM Experts

Digital Marketing

Our trainers are industry professionals with extensive experience. ...

Use Premium SEO Tools

Digital Marketing

Get hands-on experience with premium SEO tools...

Practice on Live Websites

Digital Marketing

Apply what you learn on real websites...

Professional SEO Training

Digital Marketing

Our course is designed to make you a professional in SEM. ...

Internship and Job Assistance Certification

Digital Marketing

We provide certification along with internship and job assistance to kickstart your career. ...

Latest SEM Techniques

Digital Marketing

Stay updated with the latest trends and techniques in SEM. ...

What Learners Say About Our Search Engine Marketing Course in Vasai-Virar?

Our learners have praised the comprehensive and practical nature of our SEM course.

Hear from them about their experiences and how our training has helped them advance in their careers.

"I had little knowledge about SEM when I joined Hrishi Computer Education, but their comprehensive course structure and expert guidance transformed my understanding. The practical approach and real-world examples made learning engaging and effective. Now, I confidently manage SEM campaigns for my business, and the results are outstanding!"

Shraddha Karekar

"Enrolling in the SEM course at Hrishi Computer Education was one of the best decisions I've made for my career. The instructors are highly knowledgeable and approachable, and the curriculum is up-to-date with industry trends. I gained invaluable skills that helped me secure a better position at my company. Highly recommended!"

Pooja Dwivedi

"The SEM course at Hrishi Computer Education exceeded my expectations. The lessons were clear, and the hands-on projects gave me real experience. The affordability of the course was a bonus, making top-notch education accessible. Thanks to this course, I now run successful SEM campaigns and have seen a significant increase in website traffic."

Ranjana Singh

SEM Course Training in Vasai-Virar FAQ

SEM Course FAQ

Q1: What is Search Engine Marketing (SEM)?

A: Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs) through paid advertising. It involves using tools like Google Ads to bid on keywords and display ads to potential customers.

Q2: What are other names for SEM?

A: SEM is also known as Paid Search, Pay-Per-Click (PPC) Advertising, and Sponsored Listings.

Q3: What is the duration of the SEM course?

A: The SEM course at Hrishi Computer Education lasts for 3 months, with classes held twice a week.

Q4: Do you provide any study materials?

A: Yes, we provide comprehensive study materials and lifetime access to course content.

Q5: Is there any prerequisite to join this course?

A: Basic knowledge of digital marketing is beneficial but not mandatory.

Q6: Will I get a certificate after completing the course?

A: Yes, you will receive a certificate upon successful completion of the course.

Q7: Do you offer job placement assistance?

A: Yes, we offer internship and job placement assistance to all our students.

Q8: Can I practice on live projects during the course?

A: Absolutely! We provide opportunities to work on live projects to ensure practical understanding.

SEM Course FAQ

Q9: Are the trainers experienced?

A: Yes, our trainers are experienced professionals with extensive industry knowledge.

Q10: Why is SEM important for businesses?

A: SEM is important for businesses because it helps them reach potential customers actively searching for their products or services. It provides immediate visibility and drives targeted traffic to their websites, leading to higher conversion rates.

Q11: How does SEM differ from SEO?

A: While SEO focuses on optimizing a website to rank organically in search results, SEM involves paid advertising to achieve visibility in search engine results pages. Both are essential for a well-rounded digital marketing strategy.

Q12: Can SEM be used for local businesses?

A: Yes, SEM is highly effective for local businesses. By targeting specific geographic areas and using local keywords, businesses can attract customers in their vicinity.

Q13: What are the key components of a successful SEM campaign?

A: A successful SEM campaign involves thorough keyword research, well-crafted ad copy, effective bid management, continuous optimization, and detailed performance analysis.

Q14: What tools are used in SEM?

A: Common tools used in SEM include Google Ads, Bing Ads, SEMrush, Ahrefs, and various keyword research and analytics tools.

Q15: What industries benefit most from SEM?

A: SEM is beneficial for a wide range of industries, including retail, hospitality, healthcare, education, and professional services.

Book a Free Demo / Get Full-Programme Details

HRISHI Computer Education, one of the leading IT/ Computer Education Institutes in Vasai-Virar, is run under the visionary leadership of Mrs. Surekha Bhosale.

Request a call back now